ICEF Podcast

Are you using the right digital channels to reach international students?

Episode Summary

International student recruitment has entered a new phase, one marked by changing student preferences and also by much more intense competition. The result is a widening gap between student expectations and institutional performance, especially in terms of responsiveness to student enquiries and the channels that institutions and schools use to engage prospective students. How can we best meet students where they are, with timely responses on the channels they prefer?

Episode Notes

News & developments:
- Irish higher education reports a fourth straight year of foreign enrolment growth
- Canada and India deepen educational ties; India repositions as an equal player in international education

Main topic:
Are you using the right digital channels to reach international students?

This episode is sponsored by: ICEF USA

with

Jennifer Parsons
Exec Director of Partnerships
UniQuest

Nicolas Chu
CEO & Founder
Sinorbis

Craig Riggs 
Editor in Chief 
ICEF Monitor

Martijn van de Veen (host)
CBDO
ICEF